Brand Identity
Illustration
Social Media
Data Visualization
Art Direction
Sustainability
As a Designer at Checkerspot, a biotechnology B Corp in Alameda, CA, I spearheaded the visual identity and branding for the Pollinator Series. This project encompassed a wide range of design elements, from print to digital, all unified under a cohesive brand framework. The goal was to create impactful design solutions that not only showcased the product's innovation but also reflected Checkerspot's commitment to sustainability.
Developed comprehensive brand style guide for Pollinator Series
Designed product manual, packaging, and visual assets
Supported web development with design elements
Created social media content and visual identity
Provided art direction for product photography
Contributed to UX/UI design for pollinatorkit.com
Assisted with in-house design tasks, data visualization, and corporate decks